I‘m impressed by Slate’s detailed look at ballot design. Check out the alternative designs!
The answer: not far. A study carried out by USA Today and seven other newspapers in 2001 concluded that faulty design, not punch-card machines, was responsible for voters’ confusion in Palm Beach County in 2000. Despite this finding, states have focused their election-reform energies on upgrading old punch-card machines to optical-scan systems or on implementing electronic voting. They have dismissed or ignored the butterfly layout’s problematic design as an aberration—a stupid mistake on the part of local officials….
…Developed with a team of graphic and industrial designers, Lausen’s elections redesign proposal convinced the state of Illinois to change its election code to allow candidates’ names to be printed in lowercase, among other things. Oregon is implementing the group’s recommendations, and Lausen was just contacted for consultation by Texas. And this January the AIGA is publishing Election Design: Models for Improvement, a book of templates based on the principles of good typographic design….
How many times do we have to say that paper is not the problem?
*On the original, be sure to note the Cali tagline of “I voted, have you?” Um, when is someone going to tell them that the person reading this is actually IN the voting booth? What’s the right answer… “Yes” “No, forget this! I’m leaving!” “Well, I was halfway done when you asked me”?