October 26, 2008
Recently, an Advanced Driver Assistance System (ADAS) hit the news in Europe. I’ve always been interested in advanced navigation systems (and their problems), so I check in on some of the research programs occasionally. After all, individual differences from culture to aging all affect how we use navigation systems. The original article I mentioned briefly addresses the errors these systems [...]
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October 24, 2008
There is an interesting and active thread on the IxDA listserv about the potential of using the “Joe the Plumber” character as a Persona in design/usability. First, what is a Persona? Personas are fictitious characters that are created to represent the different user types within a targeted demographic that might use a site or product. Personas are most often used [...]
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