No More “Reply All” at Marketing Company

Link to original article and follow up:

120px-mail-reply-allsvgWe have noticed that the “Reply to All” functionality results in unnecessary inbox clutter. Beginning Thursday we will eliminate this function, allowing you to reply only to the sender. Responders who want to copy all can do so by selecting the names or using a distribution list.

Eliminating the “Reply to All” function will:

• Require us to copy only those who need to be involved in an e-mail conversation
• Reduce non-essential messages in mailboxes, freeing up our time as well as server space

I almost think this must be an early April Fool’s joke.  I see what they are getting at, and I’ve certainly seen many reply-all errors (ranging from annoying to disastrous), but it is a very useful feature. How about making it less easy to access (and less likely to accidentally access)?

Note: Do not confuse Nielsen the marketing company who made this decision with  Jakob Nielsen, the usability expert.

4 thoughts on “No More “Reply All” at Marketing Company”

  1. You are absolutely correct! My sloppiness.. ! I have changed “at Microsoft” to “at Marketing Company.” I think my brain misfired when I was reading “Microsoft Outlook” in their article.

  2. I think this is a good idea. In my own personal experience, mass emails are rarely relevant to much of the “mass”. So that when people start replying-all, I get a lot of junk in my inbox. I have also had very embarrasing close-calls from other people using reply-all on emails directed to me!

  3. At the office I worked at over the summer there was a running joke about a woman at the other location who would always hit “Reply all” whenever a congratulatory e-mail was sent around. Everyone would stop what they were doing and wait for it.

    I agree with you that reply all should be harder to access. I used to get the icon for forwarding confused with replying, because they both pictured the message with an arrow pointing away from it. Luckily the consequences of doing that are not as disastrous as replying to all could be.

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